What is The Best Web Builder For Your Small Business?

monitor and tablet showing web design

What is a Web Builder and Why Should I Invest in One?

The web is a powerful thing. It has the power to change lives, build careers, and make money.

But it’s also a complicated thing. It’s hard to know where to start, how to make something that looks good, and where to find your audience. This is where a website builder comes in.

A web builder is a software that helps web developers create, edit, and publish websites. they are one of the most popular tools available for this purpose because they offer many features for creating and designing websites.

It’s important to note that not all web builders are created equal, so it is always better to do your research before making a decision.

What should you look for when selecting the best web builder?

In this article, we will explore the features and benefits of 4 popular web builders.

3 Ways That Web Builders Can Grow Your Small Business

monitor showing responsive web design

1. Build with a mobile-responsive design:

This is one of the most important things to focus on when building a website because it will help your site rank higher in search engines.

Mobile-responsive designs also make it easier for people to access your site on their smartphones or tablets, which is very important since data shows that more than 50% of all internet traffic comes from mobile devices.

2. Use SEO tools:

Web developers should always be thinking about SEO when they build websites. This includes making sure that you have keywords in your title tags and text for each page of your site.

A web builder has all the tools to help you analyze and will give you suggestions on how to optimize your site for search engines ranking.

3. Add a blog to your website:

A website builder makes it easy to add blogs to your website. Blogs are a staple of communication and marketing in the modern world. Consider adding one to your website to help improve SEO, develop a following, and appeal to your audience.

 

A quick Overview of Four of The Best Web Builders On The Market

wordpress logo

1- WordPress: Best for blogging websites.

WordPress is a free and open-source content management system (CMS) based on PHP and MySQL. It is the world’s most popular content management system (CMS) used by more than 60 million websites, including many of the world’s most popular blogs and news sites.

WordPress was originally designed for blogging but has evolved into a full content management system (CMS) for any kind of website.

It offers features like page builders, SEO plugins, social media integration, e-commerce options, mobile apps, and more.

There are a few downsides to choosing WordPress For example, it’s not the most straightforward web builder to use, especially if you don’t have much coding knowledge, and the templates they offer are not the most impressive.

On the plus side, WordPress offers a lot of customizability and is the best platform when it comes to blogging features for your website. It covers most SEO bases, putting it in line with most of its competitors.

You’ll also get great value for money with this service because they offer low prices. A lot of small businesses will be pleased with its affordability.

 

wix home page

2-Wix: Best Small Business Website Builder.

Wix is one of the most popular web builders. It has been around for over 10 years and is used by over 50 million people in 190 countries. The platform offers free hosting, which is a big plus if you don’t want to pay monthly fees for your site hosting.

Wix also offers templates with drag-and-drop functionality that are easy to use and customize, meaning you can add any element to your site just by dragging it into place. It’s great for beginners who are not very tech-savvy because it’s easy to use and doesn’t require any coding knowledge at all.

It’s easy to add features like a store or email marketing, with an app store that offers everything from SEO support to shopping apps. Its SEO wizard analyses your site and provides you with the best way to rank higher.

Wix has 8 pricing plans to choose from, including dedicated plans for online stores and a free plan with no limitations. Keep in mind that you can’t sell online or connect a custom domain on the free plan. For this reason, we always recommend business owners upgrade to a premium plan as soon as possible.

The downside to Wix is that it doesn’t have as many templates as other site builders, so if you’re looking for a very specific design, then this may not be the best choice for you.

 

squarespace homepage

3-Squarespace: Best for Building your Brand.

Squarespace is an all-inclusive platform that is focused on e-commerce websites. They offer hosting, domain registration, and design services all in one place with their beautiful templates.

If you want design as well as substance when building your website, Squarespace could be a great option with fewer steps involved, it is now one of the top 3 easiest builders to use. Though not quite as intuitive as Wix, and with a steeper learning curve, you will still be able to get your website up and running much more quickly.

Squarespace is the best easy to use If you’re planning on adding an e-commerce store to your existing website, it also comes with excellent promotional tools such as discounts and allows you to sell an unlimited number of products on any of its 3 e-commerce plans.

Squarespace also rates highly in customer service with a 5 out of 5. If you do ever get stuck, someone will always be available to help.

 

Godaddy home page

4-GoDaddy: Best for a Simple No-Fuss Website.

GoDaddy is a domain registrar and web hosting company that offers various tools for website developers. GoDaddy also offers other tools for developers, such as email services, shopping cart solutions, and SSL certificates.

The intuitive website building tools make GoDaddy one of the best options for those who are new to creating websites, as well as people with limited coding or design skills.

GoDaddy’s Artificial Design Intelligence editor can make creating a website super easy. Just answer a few questions and they’ll generate an initial design for you that you can customize.

Or If you prefer, you can create your website by selecting one of GoDaddy’s 100+ design templates, and then use the drag-and-drop editor to tailor your site design to suit your needs.

The free plan from GoDaddy is limited, but if you need anything more, you can upgrade to one of their paid plans.

All four plans come with a free SSL certificate, custom domain connection, analytics, and 24/7 support.

If you just need a simple website with a quick turnaround, GoDaddy is your best bet.

 

Final Thoughts

These are a few of the many website builders out there. At TruCraft Design we specialize in  WordPress as we find it to be the most versatile and allows us to accommodate all of our client’s needs, but we also don’t mind working on other builders for different requested features.

We suggest you first define your priority features for your niche or business and then decide which of these builders would work best for you.

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